Last updated:  May 25, 2016, 11a.m.

Overview

Welcome to the website (“Site”) of HEALTHY ME PA (“we”, “us”, “our”).

This Privacy Policy outlines our practices for online collection, use, and disclosure of your information that you provide to HEALTHY ME PA when you use this Site and engage with our Services.

By using this Site, you agree that this Privacy Policy governs your use of the Site. From time to time, we may update this Privacy Policy. We encourage you to periodically check this Site for updates. Your continued use of the Site affirms your agreement to any changes we make to this Privacy Policy.

Service Providers

Please note that Targeted Victory, LLC (“Targeted Victory”), our service provider, manages and operates this Site and is permitted to collect data on our behalf as described in this Privacy Policy. Targeted Victory is a member of the Digital Advertising Alliance (“DAA”), which administers a program to help inform consumers about data collection and advertising practices and provides consumers a means to exercise choice with respect to certain advertising practices of participating companies. For more information about the DAA and the choices available via the program, please visit the DAA homepage. If you would like more information about Targeted Victory’s privacy practices please view the provider’s Privacy Policy.

Information Collected

Voluntary Information:  We may collect personal information you voluntarily provide to us including your name, email address, and postal address. You may provide this information by filling out forms, requesting information, or registering for other purposes. We may also collect demographic information such as gender, date of birth, occupation, employer name, and zip code.

Automatically Generated Information:  As you navigate through and interact with our Site, we and our service providers may use automatic data collection technologies to collect non-personally identifiable information that is generated automatically while you are visiting the Site, other websites, mobile websites, and/or mobile applications elsewhere on the Internet in order to provide content and advertisements about goods and services of interest to you across those various devices.

This non-personally identifiable data includes, but is not limited to, information such as web pages visited before and after visiting the Site, date and time logs, domain type, type of mobile device you use, your device’s unique identity, links you click on within the Site, interactions with an advertisement delivered by us or a third-party advertising technology vendor, and other communication data regarding the resources you access and use on this Site. We may also collect your IP address, which is a unique identifier that certain electronic devices use to identify and communicate with each other on the Internet.

How Information is Collected

We collect several types of information from and about users of our Site, which is collected directly from you when you provide it to us and from third parties, for example, our service providers and/or business partners.

Automatically Generated Information as noted above may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies collected using the following technologies:

Cookies:  This type of information may be collected using different types of technologies, such as cookies and pixels. “Cookies” are small pieces of information that are stored by your browser. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Site.

Web Beacons: Pages of our Site and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit HEALTHY ME PA, for example, to count users who have visited those pages or opened an email and for other related Site statistics (for example, recording the popularity of certain website content and verifying system and server integrity).

Google Analytics: Our Site uses Google Analytics to help analyze how visitors use the site, which uses cookies. The information generated by the cookie about your use of this Site (including IP address) is transmitted to Google. This information is then used to evaluate visitors’ use of the Site and to compile statistical reports on Site activity for HEALTHY ME PA. Google Analytics collects information anonymously. Google will not associate your IP address with any other data held by Google. Neither HEALTHY ME PA nor Google will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered from this site with any Personally Identifiable Information from any source, unless you explicitly submit that information via a fill-in form on our Site. It reports Site trends without identifying individual visitors. To opt out of Google Analytics without affecting how you visit our site—for more information—visit Google Analytics. You may opt out of use of your information by Google Analytics by using the Google Analytics Opt-Out Browser Add-On. You can also opt out by visiting the site of the Network Advertising Initiative.

User Choice

Disabling Cookies:  The “Help” portion of the toolbar on most browsers will tell you how to prevent your browser from accepting cookies, how to have the browser notify you when you receive cookies, and how to disable cookies altogether. Note that if you reject or block cookies, it may affect your ability to enjoy the full functionality and experience of our Site.

Opt Out: We, along with our third-party service providers, may use non-personally identifiable information to provide more relevant advertising and content. To prevent this Site from collecting certain types of information that provide more tailored online ads and messages to you, view Opt-Out Tools and Preferences.

You can also opt out and learn more information about your choices with respect to data collection by visiting the site of the Digital Advertising Alliance.

Information Use and Sharing

In some cases, we may also use another company to operate web servers for our Site.

Use of Personal Information: If we do receive your personal information, we may use it for the purposes described where it is collected or otherwise described in this Privacy Policy. We may share this information outside of HEALTHY ME PA if (1) you authorize us to do so; (2) it is necessary to provide our services, information, or products to you (and contacting you when necessary); (3) it is necessary to allow our service providers, contractors, agents, or other third parties to provide services, marketing materials, information, or products to you (and contacting you when necessary); (4) any other way we may describe when you provide this information applies; (5) it is necessary to fulfill any other purpose for which you provide to it; (6) information is subject to applicable contractual or legal restrictions, and it is disclosed to entities that perform marketing services on our behalf or to other entities with whom we have marketing arrangements; (7) it is necessary in connection with other business purposes including, without limitation, responding to your inquiries or requests for information or services, customer care, service quality, business management and operation, risk assessment, security, fraud and crime prevention/detection, monitoring, research and analysis, marketing, customer purchasing preferences and trends, dispute resolution, (8) it is necessary for us to provide it to our attorneys, accountants, regulators, auditors, or other advisors; or (9) otherwise for any other purpose as we are required or permitted by law or required to comply with legal process served upon us, our agents, clients, representatives, or our affiliates. We may also aggregate your personal information with the information of others and may disclose such information in aggregate form for marketing and promotional purposes in a way that would not identify you individually.

Submitting your Email: Submitting your email address anywhere on the Site may result in your email address being added to the HEALTHY ME PA list and our service provider’s and/or marketing partner’s email list. You may unsubscribe from our emails at any time by opting out of email subscriptions with the “unsubscribe” link, which is included in each email. Your email address will be removed from our marketing list. Please allow us a reasonable period of time in order to satisfy your request, as some promotions may already be in process.

Use of Non-Personally Identifiable Information: We may use and share with our service providers non-personally identifiable information as part of the services to create a more relevant experience for each person that visits the Site or elsewhere on the Internet. This allows us to analyze user behaviors or to customize the ads that you encounter. We also use this information to determine the general physical location of the device and understand from what regions of the world our Site visitors come. This non-personally identifiable information may also be used to speed navigation and keep track of items and to gather anonymous traffic data that our service providers or we may use to enhance the Site, our services, our marketing efforts, and other internal purposes. We use various web analytics tools and technologies regarding activities on our Site that require storage of web session data. The overall aim of these tools is to aid in making our Site easy to use, to proactively identify and correct error conditions and to provide more relevant advertising and content to you. These tools and technologies are also used to assist Site visitors who report problems in the use of our Site. Stored web session data is used in accordance with this Privacy Policy.

Third Party Features

For your convenience, we may include or offer third-party links, products, or services on our Site. These third parties may use cookies or other technologies on this Site and serve ads based on your visit to this Site and other websites on the Internet. We cannot be responsible for the privacy practices of any websites or pages not under our control and we do not endorse any of these websites or pages, the services or products described or offered on such sites or pages, or any of the content contained on those sites or pages. Nonetheless, we seek to protect the integrity of our Site and welcome any feedback about these websites.

Security

We employ and maintain technology and security measures designed to protect your personal information. However, no data transmission over the Internet can be guaranteed as 100 percent secure. As a result, while we strive to protect your information, we cannot ensure or warrant the security of any information you transmit to us or receive from us. We are not responsible for circumvention of any privacy settings or security measures contained on the Site.

Your California Privacy Rights and Do-Not-Track Disclosures

California Civil Code Section § 1798.83 permits users of our Site that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to info@healthymepa.com or write to us at:  The Hospital & Healthsystem Association of Pennsylvania, 4750 Lindle Road, P.0. Box 8600, Harrisburg PA, 17105-8600.

Like many other websites and online services, HEALTHY ME PA and Targeted Victory do not currently alter their practices when they receive Do Not Track signals because there is no consensus among industry participants as to what “Do Not Track” means in this context. To find out more about “Do Not Track,” visit All About Do Not Track.

Children

We strongly encourage parents and guardians to regularly monitor and supervise their children’s online activities.  Our Site is not intended for children under 13 years of age. No one under age 13 may provide any personal information to or on the Site. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information on this Site or on or through any of its features/register on the Site, make any purchases through the Site, use any of the interactive or public comment features of this Site, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information as soon as reasonably possible. If you believe we might have any information from or about a child under 13, please send an email to info@healthymepa.com or write to us at:  The Hospital & Healthsystem Association of Pennsylvania, 4750 Lindle Road, P.0. Box 8600, Harrisburg PA, 17105-8600.

Visiting Our Site from Outside of the United States

If you are visiting our Site from outside of the United States of America, please be aware that your information may be transferred to, stored, or processed in the United States, where our servers are located and our central database is operated. The data protection and other laws of the United States and other countries might not be as comprehensive as those in your country, but please be assured that we take steps to protect your privacy. By using our Site, you understand that your information may be transferred to our facilities and those third parties with whom we share it as described in this Privacy Policy.

Contact Us

If you have questions about our Privacy Policy, please send an email to info@healthymepa.com or write to us at:  The Hospital & Healthsystem Association of Pennsylvania, 4750 Lindle Road, P.0. Box 8600, Harrisburg PA, 17105-8600.